Page 89 - Demo

Q: What inspired the founding of TOMA in 2012?A: We wanted to create a brand with diverse designs that could be worn on many occasions by everyone. We noticed a gap in the market and decided to experiment with different textures and fabrics. In the beginning, our brand was very different from what it is now. We were making clothes for friends and family and never expected to go global so quickly. We started with custom-made dresses in very limited quantities.It felt natural to want to impact others by selling our unique clothes on a larger scale. From the start, we were inspired by beauty, art, and music. These three elements go hand in hand and have been important to us since the beginning of our careers. In our designs, everyone can find a combination of joyful colors, classic cuts, and practicality. Today, we ship globally and are planning to expand further.Q: What does TOMA aim to achieve with its designs?A: Our goal is for our customers to feel like a million dollars every time they wear our clothes. We want our clothes to be comfortable, chic, and stylish.Q: Who is TOMA%u2019s target audience?A: Our customers are diverse. TOMA women come from different backgrounds, love to travel the globe, are professionally successful, and know how to enjoy life. The one common factor they share is a passion for beautiful clothes. Our goal is to ensure that every TOMA dress makes a woman feel like a million dollars.MOST MAGAZINE - ISSUE 64 89