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www.MOSTmag.com || FITNESS MAG A ZINE || 93hrough all of his industry successes, he has learned and taught one simple truth - gains are simply not enough. The ends simply do not justify the means. In an industry where people were performing, and teaching methods which put themselves in danger physiologically, and thus causing themselves potential psychological and emotional harm, Brandan sought to break the mold. However, his personal journey and successes would not be wasted only on himself. He needed to reach out and get the attention of others. He needed to help them see the purity of what that journey could be for them. Throughout his successes, he could help them become better and stronger. Brandan started to redefine what he felt was required to achieve these successes, both in and out of the gym and in the arena of competition. He identified this new path as Fokken Strong, branding it online as the hash-tag #FokkenStrong both on his site and within social media. He taught it to his pupils, and began to shout it within the internet at the top of his proverbial lungs, hoping to shed as much light as possible out there for others to see the path and follow it.Brandan%u2019s resume speaks for itself. With the launch of his new website brandanfokken.com in March of 2015, he shows you exactly who he is and what he offers as a fitness coach. Since 2010, he has skyrocketed into the industry as a stage and online fitness competitor. He has placed 1st, 2nd, and 3rd in multiple on-stage competitions. He won the %u201cMuscle and Fitness Gaspari Super Pump Online Challenge%u201d and was the first two-time and three-time recipient of the %u201cMuscle and Fitness Online Winner%u201d. He has been featured online and in printed publications such as Bodybuilding.com, Muscle & Fitness, Flex, Muscular Development, Train Magazine, Muscle Mag, and Iron Man. His featured sponsor list consists of Beast Sports Nutrition, Bodybuilding.com, SmartShake, Fitmark Bags, Tainted Industries Apparel, Icon Meals, MyOatMeal.com, and P28 Foods. He also has an important career working as the corporate wellness manager at POET Ethanol, the largest ethanol bio refiner in the world. Yes, he leaps fitness buildings in single bounds, wins competitions, helps others to do the same, and he works in the American Ethanol industry to help America be a leader in a renewable fuel source that is good for the environment!Because of all of these amazing attributes, we felt we had to introduce you to Brandan Fokken, or help you to get to know him better. We were able to get a few moments of his time, so that he may give you a glimpse as to what makes him, and can help to make you #FokkenStrong.FMM: We saw that you have been using the hash-tag #FokkenStrong on social media and on your website. What does #FokkenStrong mean to you and to your clients?BF: Being Fokken Strong (#FokkenStrong) is not just about throwing around weight in a gym. It%u2019s about being in a mindset of constant improvement. A Fokken Strong athlete is someone who lives a well-rounded life. We all need to be able to look into the mirror and see more than %u201cgainz.%u201d Our hard work will bring us physical gains. We also need to work on ourselves though. In my opinion, you can never truly reach your maximum potential until you have a good idea of who you are as a person, not just an athlete.Someone who is Fokken Strong is also strong enough to lift up others. It takes far more strength to lift up others around you than it does to put others down. If you%u2019re a member of the #FokkenStrong community, you will encourage the people around you. A boss is someone who sits in their chair and tells others what to do. A leader is someone who leads the charge. If you%u2019re Fokken Strong, you aim to be the latter. Whether this means encouraging someone in the gym, at work, at home or anywhere else; I encourage you all to lift up one another. Random acts of kindness are underrated but are some of the most beautiful things in this world. I love >>>