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                                     164 || FASHION MAGAZINE || NOVEMBER 2014I%u2019m launching my very own skin care product line called F%u00f6M%u2122 soon. It%u2019s about clean, light, high quality products that I have designed to enhance anyone%u2019s look and style. The name F%u00f6M%u2122 comes from a blend of the words femme and homme, and I also love the imagery of sea foam-- clean, refreshing & natural! We live in a new era. Old gender roles and rules are confining and out-ofdate. I decided to design the F%u00f6M%u2122 products as I began to see an exciting new feeling of individualism and selfexpression developing in my clients and people I meet every day. People want to have self-determination in all aspects of their lives more than ever I believe, and that is reflected in their choice of lifestyle products too. F%u00f6M%u2122 expresses that ideal.
                                
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