Page 127 - Demo

www.MOSTmag.com || FASHIO N MAG A ZINE || 127illiam Setiawan, an Indonesian fashion photographer says, %u201cI am really lucky that I am able to earn a living from doing what I love. I like seeing beautiful and unique photos, and that makes me happy.%u201d He studied architecture for his bachelor degree at Tarumanagara University, and by the end of college had learned photography architecture and fell in love with photography. %u201cI really liked architecture but I love photography. You can make people smile and it will last forever.%u201dWilliam went on to study again in an informal photography school for about one and a half years for fashion and commercial photography, working directly with the famous senior Indonesian photographer: Anton Ismael, whom he says is one of the photographers to this day that has influenced him the most. Since then he has worked full time as a photographer, for almost six years, specializing in fashion, beauty, and also commercial photography. His work has been published in international magazines in Indonesia, America, Spain, and the Netherlands. He was also hired for advertising projects coming from clients such as: Dove, Pertamina, Bank Mandiri, Optik Melawai, Metro Department Store, and Dunkin Donut. Later, he also expanded his work to videography, and together with Anton Ismael made several TV commercials such as: Mizone, Kopi ABC, and Dermatix and video-music clips for famous Indonesian singers like Ello, Sandy Sandhoro, Bondan Prakoso and Fade2Black, and Poetra Brothers. He says that he receives his inspiration mainly from what he sees daily, from movies, music, places, and people. He loves to explore other countries about three times a year, to really gain some insight and inspiration from the earth he lives in. %u201cIt is so true that everybody is an artist, the difference is how they express the art side from the inside of them, and for me it is in photography and architecture.%u201d Describing his own style of shooting, William says, %u201cI%u2019m not the type of photographer that always directs a model to do something and everything- they (art director, model, stylist, makeup artist, assistant, and so on) know best what they have to do based on the concept/story; A good photographer knows that to make a great photo, even only a single photo, you need great teamwork. Most of the challenge is how to have the same vision from each team member, and keep the atmosphere fun during the photo shoot.%u201d William can be found currently shooting in Europe.By: Darcy Tharp