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WhEN YOU ARE LAUNCHING A NEW CREATIVE CAMPAIGN, WHAT DOES YOUR RESEARCH PROCESS LOOK LIKE? When I begin the process of creating a campaign, I research and I listen to music and get in my zone, my apartment becomes a giant mood board and I live in New York City are apartments are small! You must listen to the client, but they are relying on me to bring their vision to life.MOST MAGAZINE - ISSUE 39 25